Filming the Music Video

     Once we arrived at our location, the mall, we scoped out places to film. Since we did not want to get kicked out we looked for places that were mostly vacant. Unfortunately, one of the best places to film in the mall, since it was so empty, was holding a talent show. Then, I had the idea to film a little further ahead away from the talent show and still empty. We collectively decided this is where we would start filming. The group member who had the camera pulled it out only for us to realize there was no SD card. There was no way to get it from her house to the mall so we couldn't film with the camera. I had the idea to film with our phones instead so this wouldn't be a wasted trip. We decided to use my phone to film. Then, we decided to go to another filming location since the phone was more discreet.
     We tried to follow the story board and planning blog but many things had to be changed. It was too hot for hoodies and onsies so we had to stick to a fall outfit. We also decided not to go to the park or Mayapapya Juicery. The first location we filmed at was by the giant Christmas tree in the middle of the mall. For the music video I was one of the main actresses along with my other group mate. Our other group mate filmed as we shuffled our music to the beat of the song. I had an idea that when we filmed on the escalator we could have a pan to the tree since it was very pretty. We filmed some shots of us doing random poses on the escalator. Then we decided to film some outside scenes since the exit was nearby. We did some random dances and jumps for the action match. Throughout the filming process we mostly let ideas come to us.
     We filmed another shot from the storyboard of us running through the doors of the mall. Then we went to the back of the mall and filmed some more shots there. We danced by the columns near the escalator. After, we were at a lost of where else to film. I suggested we go to this upper hallway across from the escalator. We then filmed a shot where it looked like me and my group member were talking and then we turn to look at the huge Christmas tree. When we looked the group member holding the camera would come closer like a zoom in. Then we used the seats under the tree too. We filmed a jumping shot for the action match on the bench. We also filmed me in a little ornament chair doing random things. Filming went smoothly and we have more than enough footage.

Storyboard for Music Video

Part 1

The first box shows a group of three teens walking while the intro plays. The second box shows the camera tilting up to the sun. The third box shows the group of teens walking into the store when the beat drops in the song. The fourth box shoes the teens shuffling their feet to the beat. The fifth box shows the teens doing random poses on the escalator in the mall. The sixth box shows the teens just laughing and having fun.

                                                                           Part 2
The first box in the second part shows an action match of the teens jumping and then landing in a different location. The second box shows the teens playing classic hand games in the park. The third box shows the teens on the swings in the park. The fourth box shows the camera panning to a juicery the teens are about to go in. The fifth box shows the teens making funny faces at the camera while drinking their juices. The sixth box shows the teens sitting outside and the camera tilting to the night sky.

Planning Blog

We were planning to originally film at Galleria Mall. They have their Christmas decorations up and a big space to run around. That’s also where a lot of kids hang out. We were also planning to film at George English park. We were planning to film there anyways if we can't film at Galleria Mall. If the weather is bad and raining, we can film at Myapapaya Juicery that's right next to the park. If we don't have enough footage for the one minute and 5-15 second commercial, we're going to go to Party City. Each member of the group can get dropped off and picked up by their parents. If we do go to our backup filming places, we're going to use the pedestrian signals and the cross walk to stay safe. 

        We were thinking of using bubbles, balloons, confetti for props. We're trying to have a fun scene so we're going to make it feel like it's a party. We're trying to make it match the beat and theme of the song. We can get the props from the Dollar Store. We don't want dot waste too much money for just a few scenes. For the costumes we're were thinking about Christmas onesies, fall colored clothes and hoodies. We were going to wear our onesies in the mall to match with the Christmas decorations. The fall clothes and hoodies are going to be worn at the park since it's going to be cold out that day. The clothes will match the fall theme. We weren't planning on any specific type of shoe. We were trying to match the fall aesthetic.  

        For our schedule, we were planning to film all our footage on Saturday, November 23rd. Since our footage is already all filmed, we'll dump all the footage and delete the unnecessary ones on Tuesday, November 26th. If we have the time, we can edit some scenes and put them all together to have more time to edit. If we do need extra footage then we'll go film at Party City on Wednesday, November 27th. We'll start editing the week after Thanksgiving since we can't check out computers during the break. If we don't finish it in the 2 days, we must edit then one of us can check out a computer for the weekend. We'll be on a call to figure out what to do with each scene. Overall we have a pretty good plan that works for all of us

Research For Music Video Project

     Today on November 14th we started a new project. This project is a music video that we are filming ourselves based off of a song of our choosing. Our last project taught me a lot about the production process. It taught me about filming and that it is important to be silent and keep a straight face. I also learned about how to hold the camera and attach it to the tripod. I also learned about the different transitions available on the editing program we use. Now that I have experience in production I think this project will be even better.
     The song we chose is Buttercup by Jack Stauber, We chose this because we found it on the app TikTok and it sound like a fun, upbeat song. The usual conventions for pop music is wide shots, close up shots and pan shots. The sound is mainly upbeat and there's a lot of cut aways. Common costumes in pop music videos are mainly normal everyday clothes. Early 2010 pop music was basic clothes but over the years artists wear more costumes or more unique looks. The theme of these videos play a huge part in the video. The lighting in pop music videos that are more energetic and happy songs have more bright lighting in it while calm and mellow songs have dimmer lighting. The actors in pop videos are mainly the singer themselves, they may have a few extras but its mainly focused on them. The makeup for music videos vary. Some might have very bold makeup looks while some go for a more natural look. There's not really much props in the music videos, there may be a radio or a chair but nothing abnormal. The setting for music videos also vary as well. Most joyful songs are in common, public places while gloomy songs are in buildings or private areas.

Editing

     We finally got the computers working. We were able to edit our blog. We had a little trouble with it at first. Getting the footage in Pinnacle Studios was a but confusing. In the end we were able to get the footage on. There was a lot if times where we had to wait for things to load completely. In that time we mostly discussed what we wanted to do in terms of editing. I heavily pushed for Avril Lavigne to play in the background. We weren't too mad about waiting since we were happy just to be able to edit. After waiting we finally got Pinnacle Studios up and running. 
     We looked at the footage together.  Individually we assessed which clips we wanted to keep in. We also decided on which ones we would take out. There were scenes we shot a couple of times so we had to decide which one was better and chose that for the commercial. We mostly had an agreement on which clips we liked so picking which ones to go was easy. Then we put the footage in a folder to prepare for editing. Then one of our group members put the footage in order. Next, we started trimming the clips. We reviewed it again to see how good it looked. We then started editing each clip such as slowing it down or speeding it up when we needed to.
     Our commercial ended up being a minute long. We had to cut it down some more since it can only be 25-30 seconds. As a group we had to come to another agreement about which clips to keep in. Finally, it was short enough. After my great push the group agreed to put Sk8ter Boi in the background of the video to coincide with the theme. On the last day of editing all we had to do was add in the Vans logo. There were some issues here since it made the commercial too long. We got through and eventually finished. We reviewed it for the last time before all coming to the consensus that it was good. Our commercial is finally done and it looks amazing.